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Pierrot Catering Brand New Site

Project Description

Part of reorganizing Cafe Pierrot’s website included splitting off the catering portion to focus on the many menus and wedding packages. I redesigned the logo to emphasizing this aspect of the business.

Web Design

I redirected all of the catering links from CafePierrot.com to the new catering site. Initially, CP lost traffic as it was directed to Pierrot Catering, but it has since gone back to normal.

I started with the Divi theme on this site back in 2016, and then in 2018 updated it again to create a high-end feel and reorganize the content.

Like the Lakeland Youth Symphony site, I chose the left vertical navigation but not for lack of space this time. I loved making the homepage image large and captivating.

Copy

Always focusing on SEO to get the name out there, Pierrot Catering always adds seasonal menus to draw people in. Every time they publish a new menu, I focus on the needs met by this product – whether that’s stress relief before a dinner party or a shift in the normal summer menu.

Project Details

Client Pierrot Catering
Date July 2018
Skills Web Design, SEO, Social Media
View Website

Web Design, SEO, and Copywriting by Danielle Wilson for Cafe Pierrot

Further Maintenance

We’re always updating the menus seasonally and based on what’s trending. The next step would be setting up an online ordering system to streamline the communications even further.

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